DOES THIS SOUND FAMILIAR?
You've built something real.
But you're still flying blind.
Your gut has gotten you this far. But gut feelings can't tell you which marketing is working, whether you can afford to hire, or if your busiest month was actually your most profitable one.
​"Am I actually profitable or just busy?"
Money is coming in but you're not sure where it's going.
"I don't know what's working in my marketing."
You post, you hustle - but which efforts actually bring clients?
"My reports are full of numbers I don't understand."
Data exists. You just don't speak its language yet.
"I want to grow - but what if I can't afford to?"
You can't make confident moves without knowing your numbers.
SO WHAT IS A DASHBOARD, ANYWAY?
Think of it like a GPS for your business.
Right now you're driving without one. You might get there, but you're burning gas on wrong turns. A dashboard pulls together all the numbers already living in your business and turns them into a simple, visual snapshot you can actually read.
WHAT YOU'LL BE ABLE TO SEE AT A GLANCE
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How much money came in - and from what
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What is selling best right now
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Whether your marketing is bringing in the right people
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If you are on track for your monthly goal
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What is rising, dipping, or needs your attention
MY METHOD
The C.L.E.A.R. Method
Five simple steps that turn scattered information into a dashboard you can trust - even if you've never looked at data before.
C
​Clarify : We clarify your goals and what you want to see at a glance.
L
​Locate : We find where your information already lives - tools, reports, and spreadsheets.
E
​Evaluate : I check what's usable, what's missing, and what needs a simple clean-up.
A
Assemble: I build your custom dashboard - clean visuals, simple labels, easy to understand.
R
​Reveal : Together we walk through what it all means & what to do next. No jargon. Just clarity.
HOW IT WORKS
From our first conversation
to your first clear look at your business.
A simple, supportive process built around your real life - not a complicated tech project.
THE OFFER
One flat investment.
90 days. Total clarity.
I handle all the tech. You show up, share your goals, and walk away with a dashboard that finally speaks your language.
FROM GUT TO GROWTH​ - 90 DAY ENGAGEMENT
​​
Your custom business dashboard,
done completely for you.
​​​$5,000
Flat fee. No hourly billing. No surprise costs.
One investment, one transformation.
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Custom dashboard built around your specific business & goals
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All your data sources connected - I handle the setup entirely
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Three check-in calls throughout the 90 days
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Two rounds of revisions so it's exactly right
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A plain-English walkthrough video you can revisit anytime
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30 days of post-launch email support
WANT TO KEEP GOING AFTER 90 DAYS?
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An optional monthly retainer is available for clients who want ongoing support, updates, and a fresh set of eyes on their numbers every month. Starting at $500/month.
ABOUT ME
Ashley Baxter
My mom owned a lamp and picture framing shop for years. She worked hard, had loyal customers, and loved what she did.
But if you'd asked her how much of her revenue came from framing versus lamps - she couldn't have told you. She just knew she had "enough."
​
She was running her business on feel. On instinct. On hope.​
I think about her every time I sit down with a woman business owner. Because the women I work with are just like her - capable, hardworking, and never quite sure what their numbers are actually saying.
I've spent the last five years deep in data analytics in the corporate world. Numbers have never scared me - but I know they feel like a foreign language to most people. So that's what I do. I translate.
I built Data Made Easy with Ashley specifically for women-owned businesses because women already face enough headwinds. If I can hand you one advantage, that's exactly what I'm going to do.
I'm based in the beautiful coastal town of Pacific Grove, California. I've always marched to the beat of my own drum - and that same independence and directness is what I bring to my work. My clients tell me I'm easy to talk to, I make them feel safe, and I have a way of making complicated things feel simple.
I'll show up for you the same way - warm, no-nonsense, and genuinely rooting for your business.
IS THIS THE RIGHT FIT?
I want this to be exactly right
for the women I work with.
Five simple steps that turn scattered information into a dashboard you can trust - even if you've never looked at data before.
This is for you if . . .
​​You own a women-led service business
You make decisions from your gut, not data
You're don't know what's driving your revenue
You want someone to handle the tech and show you the results
You're ready to invest in understanding your business
You can commit to responding during the 90-day build​​
This probably isn't for you if . . .
You're brand new (under 1 year in business)
You already have a data person on your team
You want to learn to build dashboards yourself
You need results faster than 90 days
You're not ready to share access to your accounts
You want ongoing management included in the flat fee
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