Data Made Easy
with Ashley
See what is working in your business - at a glance.
A dashboard is a simple, visual snapshot of your business - like a friendly car dashboard for your money, sales, and growth. You do not need to be a numbers person. I build it, then I teach you how to use it.
Clarity for your business, without the overwhelm
If you ever feel like you're running your business on instinct, you're not alone.
What is a Dashboard?
Instead of digging through spreadsheets or guessing, you get one place to see the numbers that matter most - updated and easy to read.
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You'll be able to see:
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How much money came in (and from what)
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What is selling best right now
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If your marketing is bringing in the right people
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If you are on track for your monthly goal
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Trends - what is rising, dipping, or staying flat
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Why it helps. When you can actually see what is happening, decisions get easier. Such as what to stop doing, what to double down on, and what needs attention. It replaces overwhelm with clarity.
What Your Dashboard Can Track
We choose your Key Performance Indicators (KPIs) together. KPIs are simply the small handful of numbers that show if you are moving toward your goal.
Money
"How much did I really make?"
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Monthly revenue
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Revenue by offer or service
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Expenses summary
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Profit estimate
Sales
"Where are people dropping off?"
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# customers/clients
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Sale rate
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Average sale amount
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Monthly goal progress
Marketing
"What is actually working?"
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Website visits & how they found you
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Email list growth
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Most effective social meda
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Advertisement ROI
Bookings & Capacity
"Am I under or over capacity?"
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Bookings, cancellations, no shows
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Revenue per booking
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Busy days and slow days
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Capacity (do I have room to grow?)
Do not worry if you do not know what to track. Most people do not. On the free call, you tell me your goals, and I will translate that into a short, simple dashboard.
No fancy setup needed
Your info is already somewhere - we just bring it together
Most dashboards start with the tools you already use. I pull the important pieces into one clean, visual view.
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Spreadsheets (Excel or Google Sheets)
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QuickBooks or bookkeeping reports
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Stripe, Square, Shopify, Etsy, or payment reports
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Website and email tools (like Google Analytics, Squarespace, Mailchimp)
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Scheduling tools (Calendly, Acuity, etc.)
If your info feels messy or scattered, that is normal. I can help organize it as part of building your dashboard. You do not have to "get everything perfect" first.
What to Expect
How we build your dashboard is a simple and supportive process for you that is built around your real life - not a complicated tech project.
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Free call. You share your goals and what feels hard to see right now.
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Pick your KPIs. I recommend a small set of numbers that show progress in a clear way.
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Gather and organize. You send what you have (even if it is messy). I organize it.
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I build your dashboard. Clean visuals, simple labels, easy to understand.
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Walkthrough. We review it together so you know what you are looking at and what to do next.
If your info feels messy or scattered, that is normal. I can help organize it as part of building your dashboard. You do not have to "get everything perfect" first.
C.L.E.A.R. Method
This is my simple framework on how I turn scattered information into a dashboard you can trust - without overwhelm.
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C — Clarify: We clarify your goal and what you want to be able to see at a glance.
L — Locate: We locate where your info lives right now (tools, reports, spreadsheets).
E — Evaluate: I check what is usable, what is missing, and what needs a simple clean up.
A — Assemble: I assemble everything into a clean dashboard with simple labels and visuals.
I assemble your numbers into simple, visual dashboards that show you exactly what matters most.
R — Reveal: Together we reveal what is working, what needs attention, and what to do next.
You do not have to show up knowing anything. This is built for people who are great at what they do - and want their numbers to feel simpler.
Hi, I'm Ashley
I am a Data Advisor and Small Business Consultant who believes your numbers should feel empowering, not intimidating.
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I specialize in taking the overwhelm out of data so you can finally see what is actually happening inside your business.
My style is warm, encouraging, and completely free of jargon.
Whether you are brand new to looking at your numbers or already using spreadsheets, I meet you where you are and build from there.
Frequenctly Asked Questions
Do I need to understand data to have a dashboard?
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No. I build it and then walk you through it in plain language so you feel confident using it.
What if my data is a mess?
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That is completely fine. You do not need to tidy anything before we start. Messy is welcome.
How do you decide what goes on a dashboard?​​​
We start with your goal (more sales, steadier bookings, etc.). Then we pick metrics that show progress.
How long does a dashboard take?
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Our total time together will be 90 days but the first iteration of your dashboard will be ready within 60 days.
Will I know what to do after I see the numbers?
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Yes. The dashboard is paired with a walkthrough so you know what each part means and what to watch next.
Do you sign NDAs?
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Yes. If you would like an NDA in place before sharing any data, I am happy to sign one.
Ready for a dashboard that makes business decisions easier?
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Book a free call and tell me what you want to improve. I will help you choose the few numbers that show progress - then I will build a dashboard that makes them easy to see.
What Past Clients Have Said
Ashley exceeded my expectations in helping me with my personal & professional life. She is so welcoming and non-judging. I felt at ease opening up and left each session more empowered.
CALLIE B.
Ashley provided a comfortable, welcoming, and judgement-free setting while providing guidance on achieving personal growth. Her message continues to resonate with me daily and help me alter my self-perception in a more positive way.
JILL S.
Ashley was a huge part of my healing from a traumatic experience. She was able to help me deal with my past experience and teach me healthy coping mechanisms and skills to move forward.
